Outsourcing finance and accounting services has been a popular practice for many years. In 2013, it was reported that the practice was growing as CFOs looked for ways to improve efficiency. After the global financial crisis, many people saw the benefits of hiring professionals in another country to do their accounting, bookkeeping, and compliance work.In this blog post, we listed down the top finance and accounting services you must outsource and how you can choose the best service provider that fits your business needs:
Finance and accounting services refer to the services provided by professionals who specialize in managing the financial transactions and records of a business. These services are essential for the proper functioning and success of a business, as they help to ensure that the financial transactions of the business are accurately recorded and reported.
The role of finance and accounting services in a business can be broken down into several key areas:
Finance and accounting professionals help to ensure that all of the financial transactions of a business are accurately recorded and organized. This provides a clear and detailed record of the financial activities of the business.
Finance and accounting professionals create reports that provide valuable information about the financial performance of a business, such as profit and loss statements and balance sheets. This information can be used by the business to make informed decisions and to track its progress.
Finance and accounting professionals help to ensure that a business complies with relevant laws and regulations, such as tax laws and accounting standards. This can help to protect the business from legal issues and financial penalties.
Finance and accounting professionals can help a business to create a financial plan and to forecast its future financial performance. This can be used to set sales targets, plan for expenses, and make other important financial decisions.
Outsourcing bookkeeping can save you time and allow you to focus on other important aspects of running your business, such as generating revenue and serving your customers. A bookkeeper can handle all of your financial transactions, record-keeping, and reporting, freeing you up to focus on other tasks.
Moreover, outsourcing your bookkeeping can also save you money in the long run. Hiring a full-time in-house bookkeeper can be expensive, especially if you are a small business or startup. Outsourcing your bookkeeping to a professional allows you to access expert-level knowledge and experience without the need to hire a full-time employee.Also, outsourcing your bookkeeping can help you improve the accuracy and reliability of your financial data. Professional bookkeepers are trained to provide accurate and reliable financial reporting, and they can help you avoid costly errors and mistakes. In addition, they can provide valuable insights and advice on how to improve your accounting processes and make them more efficient.
There are several advantages to outsourcing accounts payable management. First, it can help you save time and money by allowing you to focus on running your business rather than on managing your accounts payable.Second, outsourcing this task to a professional can help ensure that it is done accurately and efficiently, which can help prevent errors and costly mistakes.Third, outsourcing accounts payable can provide you with access to expertise and specialized knowledge that can help you manage your accounts more effectively.Finally, it can provide you with greater flexibility and scalability, as you can easily adjust the scope of the services you receive based on your changing needs.
Outsourcing accounts receivable management can help improve the chances that your invoices will be paid more quickly. This is because outsourcing this task to a professional can help ensure that your overdue customers are contacted regularly for payments.In the event that a customer has a concern about an invoice, early contact and resolution can improve the chances of timely payment collection. Additionally, accounts receivable professionals are skilled at dealing with late-paying customers without damaging the relationship.Consistent communication with customers can also improve their understanding of your billing and payment processes, which can increase the likelihood of timely payments in the future. In short, outsourcing accounts receivable management can help ensure that all of your invoices are paid more quickly and efficiently.
Outsourcing financial statement preparation can be beneficial for companies because it allows their accounting departments to focus on their core responsibilities. This can help relieve the burden on staff, who may not have the expertise or resources to handle the complexities of financial reporting.Additionally, outsourcing this task to a team of experienced professionals with in-depth technical knowledge can help ensure that your financial statements are prepared accurately and on time. This can potentially save your company money, as it may be more cost-effective than hiring one or more full-time employees to handle this task.Furthermore, outsourcing financial statement preparation can help your company maintain compliance with ever-evolving legislation and reporting requirements, which can be challenging to keep up with.
Outsourcing revenue management to a reliable service provider can help improve your business’s performance and increase your return on investment. These service providers have vast experience and expertise in revenue management, and they use the latest tools and techniques to help grow your revenue and market share.Additionally, outsourcing this task allows your internal teams to focus on other important aspects of running your business, such as operations, business development, and customer service. By freeing up your internal teams from the task of managing revenue, you can help ensure that they are able to focus on providing the best possible experience for your customers.Overall, outsourcing revenue management can be a valuable tool for increasing your profitability and resource flexibility.
When looking for an accounting service provider, it's important to consider several factors to ensure that you find the best fit for your business. Here are some things to consider:
In addition to these factors, it can be helpful to read reviews from other businesses that have used the provider's services and to ask for references from the provider. This can give you a better idea of the provider's strengths and weaknesses.
Outsourcing your finance and accounting processes to a professional provider like KDCI is an investment in the growth and success of your business. Our team of highly-trained finance and accounting experts can provide your business with the expertise and support it needs to ensure that your financial transactions are accurately recorded and reported.Our team is continuously learning to stay up to date with the latest developments in the field. As your business grows and scales, you'll need more people to handle your finance and accounting processes. Let KDCI help by taking care of these important functions for you. Click the button below and talk with our experts!Contact Us
It's the season to be grateful for our peers, leaders, and awesome food!
Some say Thanksgiving is only for Americans, but actually, the Thanksgiving culture has permeated the world!
It has surely reached the Philippines where our KDCI family is celebrating thanksgiving this 2022 by enjoying a feast in the office, as well as taking an overnight trip to Laguna. This Thanksgiving, our leadership prepared a lot of delicious food, fanfare, and even an out of town trip for our workers.
It wouldn't be Thanksgiving if there was no turkey! We got some catering service to provide a spread of delicious dishes in our office so our team members can have a taste of the good ol' American holiday.
Here's our team enjoying a feast of turkey, mashed potatoes, and casserole. With food laid out and everyone eager to dig in, thankfully we got a photo taken before the festivities began.
And to make our celebration truly ours, we added some much needed cake as Filipino gatherings will not be complete without one. The cake has a dedication in scrumptious butter cream frosting, saying “Happy Thanksgiving 2022”.
It seems everyone was psyched to grab a slice. As one of our teammates said, "The cake was awesomesauce!!"
No Filipino celebration without some exciting games. To spice things up, the team played some Turkey Hunt. Here is a picture of our happy winners, all smiles with the chocolates, chips, and biscuits prizes they won.
[gallery size="large" ids="https://www.kdci.co/wp-content/uploads/2022/11/Winners-of-Turkey-Hunt-Closings-CMG-AP-CMG-AR-CMG-CS-and-Gelo.jpg|"]
Sometimes, spending everyday together at work just is not enough to truly appreciate all that our colleagues and friends do for us. That's why our team took celebrating Thanksgiving up a notch and spent the weekend at Woodland Villa, Laguna.
In the beautiful resort, everyone enjoyed the sunny weather as they swam by the pool, played various sports, and kicked back and relaxed. As the sun began to set, some of our members worked together to bring about a warm and tasty dinner that everyone feasted on.
[gallery size="large" ids="https://www.kdci.co/wp-content/uploads/2022/11/KDCI-Thanksgiving-2022-dinner-preparation-1.jpg|"]
Here is a photo of our team, wearing bright smiles after enjoying a warm and heartfelt dinner together under the summer night sky.
There are so many ways to enjoy this season. And as our KDCI family grows, this surely will not be the last celebration as each of our team events are becoming more memorable than the last.
For Thanksgiving 2022, KDCI is incredibly grateful to finally be enjoying this time amongst our precious friends and colleagues after two years of pandemic and community lockdowns. We hope everyone else is having a good time celebrating thanksgiving. Happy holidays!
While some industries are still recovering from the pandemic’s financial impact, there’s another growing threat on the horizon – global recession.
According to projections of top global economists, several economic factors, such as high inflation and tightening monetary policy, will plunge the global economy into recession in the second half of 2023. Businesses of all sizes are warned to prepare for reduced cash flow, lower consumer spending, and operational changes.
Over the past seven decades, the world economy has gone through four global recessions. Experts predict that the upcoming global recession will be worse than the 2008 Great Recession. As we all gear up for this incoming business challenge, you may be wondering, “which industries will be hit the hardest during a recession?”
We’ve listed the top 5 industries most affected by recession in 2023. We’ve also provided some recommendations to help businesses protect their bottom line to weather this economic downturn.
According to economists, the retail industry is among the industries most affected by recession in 2023. If retailers don’t start building recession-proof strategies early on, they may be forced to shut down their operations.
The impending recession will see a massive change in consumer spending. The majority of customers will save and cut their budgets for discretionary purchases. This means retailers who sell non-essential goods will be significantly impacted.
In addition, the decline in consumer spending will result in an inventory surplus. When customers stop purchasing, items sit long in warehouses and end up not being sold after exceeding their projected demand. To clear excess inventory stock, retailers will sell them at a lower price, putting a strain on their profit margins.
The impact of recession on the retail industry goes beyond decreased consumer spending. It’s also forecasted that the industry will face unexpected layoffs in 2023. Due to low consumer spending and inventory surplus, retailers will lay off employees as a cost-cutting measure to reduce their overhead costs.
There’s no definite day as to when your business will be hit by the recession; in fact, some are already feeling it as of today. That said, it’s important to take precautionary measures as soon as possible to mitigate the negative financial impact. Here are some strategies you can implement to make your retail business recession-proof:
During the recession, grow your Ecommerce presence and establish stronger digital connections with customers. If you don’t have an Ecommerce site or live chat support, now is the best time to invest in these digital solutions. Not only do these improve your customer’s shopping experience, but they also equip you with a strong digital infrastructure.
The cost of obtaining new consumers is far higher than the cost of retaining existing customers. Therefore, you should be focusing on retargeting customers who have already purchased from your business. You must have email customer support to keep your loyal customers up to date with your latest offers.
Having a better inventory forecast allows you to accurately predict how much inventory you can sell in a specific period of time. You should conduct inventory forecasting to anticipate a product demand by SKU on a monthly, seasonal, and annual basis. This will help you prevent stockouts and a potential inventory surplus.
Outsourcing non-core functions such as product data entry and product catalog management allows you to save on labor costs by up to 70%. This is true when you outsource to countries like the Philippines with competitive wage rates and an even more competitive pool of Filipino professionals.
The restaurant industry has been one of the hardest-hit industries during the COVID-19 pandemic. Due to consecutive closures and reduction in service capacity, the industry lost $130 billion in revenue in 2020. If business owners fail to prepare, they are more likely to experience a ‘deja vu’ effect in the 2023 recession.
Some restaurants may cut back on expenses, by reducing everything from labor costs to raw materials and equipment. When operating and manufacturing costs increase, businesses ultimately pass the burden to customers via price hikes. Consequently, customers will be less likely to go out, which results in low sales for restaurateurs.
As one of the industries most affected by recession, restaurateurs must prepare themselves to deal with the dual hit of labor shortages and supply chain challenges. Here are some ways for restaurants to stay profitable during an economic downturn:
Your customers may not dine at your restaurant due to transportation costs. To offer them greater convenience, offer food-delivery services. By allowing customers to place their orders anytime and anywhere, they are more likely to make repeat purchases and become loyal customers.
Restaurants must be open to updating their menus and pricing to reflect current food trends while providing meals at a cost that customers are willing to pay. They should also continue innovating their menus and offer creative “limited-time offers” that attract customers.
It’s critical for businesses to keep a close eye on their financials during a recession. Rather than hiring customer support staff in house, try outsourcing your order taking customer support. When you outsource, you can save yourself from having to pay employee benefits and hire only the services you need on demand.
One of the industries most impacted by the Covid-19 pandemic is travel & tourism, with a total revenue loss of over US$ 2 trillion in the last couple of years. Although the industry recovered this year, the 2023 recession is forecasted to slow down travel demand, affecting the airline and hotel industries.
Among all industries in this list, the travel and tourism industry is expected to face the lowest consumer spending. As customers reduce non-essential spending, travel spending is one of the first to be cut off, while they prioritize food and utilities.
Although travel may not be a priority for most people, it doesn’t mean your travel agency should halt its operations. Here are ways to create demand for your business and thrive during a recession.
Attracting travelers amidst recession is not as difficult as it was during the pandemic. But with the increasing popularity of hybrid work and Ecommerce, it’s become more important to market your travel offers on your customer’s preferred communication channels such as Facebook, Instagram, Youtube, and Tiktok.For instance, you can leverage graphic design for attractive ad images and you can have social media support to respond to customer queries 24/7.
You need marketing strategies that nurture your relationship with your existing customer base. Don’t let your customers forget about you, even if they don’t prioritize traveling at the moment. You can stay on top of their minds by sending regular newsletters about the best travel destinations using email marketing campaigns.
A travel phone answering service can bring a human touch to your customer service. When customers get in touch with your business over the phone, they are more likely to convert and inquire more about your service and offers.
Real estate is one of the industries most affected by recession in 2023. Recession is a time of uncertainty and fewer people will have the means nor the desire to purchase homes. Because of this, properties may stay on the market for a longer period of time. Moreover, as people struggle financially, there’s an expected increase in mortgage delinquencies and foreclosures as homeowners are unable to make their loan payments.
A recession is not necessarily a good time to sell real estate. Aside from lower demand for homes and investment properties, there’s also an increase in interest rates and construction costs driven by inflation. These will discourage many would-be home buyers from investing in real estate and force businesses to sell properties at a lower price.
If you’re in the real estate business, there’s more you can do than just passively wait for the economic slowdown to pass. Here are some ways to weather the storm.
Due to lower housing demand, your competitors are likely to withdraw from the competition scene. Take advantage of the lean competition by marketing your business and building brand awareness. Be present on multiple social media channels and use different types of marketing videos to stay on top of your prospects’ minds.
A financial crisis is the perfect opportunity for your business to adopt a nearly all-digital operation. Your property tours can be replaced by Matterport or Asteroom tours, and client meetings can be done via Zoom or Skype sessions. You might also want to create a website for your properties and use paid ads to attract quality leads.
Make sure you have control over your cash flow when profits aren’t coming in as quickly as they usually do. You can minimize your overhead costs by outsourcing and removing staff from your payroll list. When you outsource, you can turn your variable costs into fixed costs since your vendor covers your office space, equipment, and training. Not to mention, you can hire on demand, so you can save on costs during your business downtime.
Like many other industries, the manufacturing industry may also not fare well during an economic downturn. Due to an uncertain supply chain, labor concerns, and raw material price fluctuations, the industry will certainly struggle to compete and remain profitable.
With the looming recession, several manufacturers are now worrying about transportation costs, wages and salaries, energy costs, and a shortage of workers. Based on the historical data from the last recession, the industry must prepare for decreased production order volume and massive layoffs.When it comes to GDP and profitability, manufacturers typically experience a recession more severely than the rest of the economy. But the good thing is the industry has experienced faster recoveries compared to other sectors.
As one of the industries most affected by recession, manufacturers must prepare as soon as possible for the 2023 economic downturn if they want to survive. Here are ways manufacturers should adopt to build resilience.
Before the economy slips into a recession, manufacturers should be cautious about liquidity and balance sheet management. That means they should start increasing their cash flow and determining which types of investment will yield the maximum returns.
A product information management (PIM) system is among a few examples of integration for advanced manufacturing companies. PIM systems can centralize and structure large amounts of product data by keeping it in one place, accessible to all key stakeholders. As a result, it helps streamline your operations and reduce expenses and employee effort.
Manufacturing companies feel that during a recession, they must cut back on their business processes, including sales and marketing, as well as research and development. But it’s smart to take a closer look at what processes need to be protected and figure out which function can be outsourced to save on labor costs.
Outsourcing is the number one cost-cutting measure a business can leverage during recession. When you outsource to low-cost countries like the Philippines, you can save up to 70% on labor costs due to the country’s competitive wage rates and skilled workforce.
KDCI understands your business challenges and is here to support you throughout your outsourcing journey. As a leading Ecommerce outsourcing company in the Philippines that offers scalable staffing solutions, we help businesses scale down quickly during the recession. Among the services we offer are Ecommerce, finance, creative design, customer support, digital marketing, and web development.
Recession-proof your business with KDCI! Click the button below to get a FREE consultation with our outsourcing experts!
Have you been sending out resumes without getting a callback? Yes, it’s frustrating and makes you anxious about whether you’ll be employed by the end of the year.
But hey! Don’t let this discourage you from finding your dream job. The last two months of the year are the busiest time for employers. They don’t have the urgency to fill in vacant job positions, and most hiring managers are already on their break.
According to experts, January is the perfect month of the year for job seekers. It’s because hiring managers will receive new hiring budgets putting candidates at a better advantage when it comes to job hunting.
While you’re waiting to start your job search next year, you may want to brush off your resume and get the best job interview tips from the industry’s top recruiters.
In this blog post, we compiled a list of FREE Microsoft resources that can serve as guide for your interview tips. Learn how to land a job faster this 2023 without costing you a penny!
First on the interview tips is building your resume and personal branding. Do you need professional interview tips for creating a resume that attracts recruiters? Do you want to learn how to update your resume after your first job? Watch this one-hour workshop and interview tips and learn valuable insights about personal branding and resume building from Microsoft’s top industry experts!
https://www.youtube.com/watch?v=XHNtRGN6EZQ&list=PLfKkNPP95NbtzNX9TajuZFtRZRDIx4B59&t=2206s
Miri Rodriguez: She’s been working at Microsoft for ten years and started her career as a Business Operations Readiness Manager. She has pivoted her career as a Senior Storyteller and applies narrative techniques to business practices.
Kamara Swaby: She’s been a University Recruiter for five years and focuses on attracting students to apply and be prepared for internships and full-time roles at Microsoft.
In this one-hour workshop, Miri Rodriguez will give you interview tips and walk you through the key elements of a personal brand. You’ll learn how to combine your skills and experience to set yourself apart from everyone else. Also, you’ll get a step-by-step guide on creating a sample brand mission to establish what you do and identify what makes you unique in your field.
Furthermore, in her interview tips, Rodriguez will demonstrate how to use storytelling in building an impactful resume. She’ll also introduce to you the concept of the Design Thinking process and how it can help you craft a resume tailor-fit to your personal brand.
After discussing the fundamentals of personal branding, Kamara Swaby will put everything you’ve learned into crafting a perfect resume. She’ll explain the goals and reasons for constantly having a resume and how to land a job faster for your next job search.
In addition, she’ll break down everything you need to know about resume building blocks—what makes up a perfect resume. You won’t want to miss out on her resume examples that show the dos and don’ts of writing a high-value, attention-grabbing resume.
Second on this interview tips is improving your LinkedIn profile. Did you know that six people get hired on LinkedIn every minute? LinkedIn is a powerful networking platform for seeking job opportunities and maintaining a personal brand. A highly-optimized LinkedIn profile can go a long way, such as in expanding your networks and landing your dream job.
If you don’t have a LinkedIn profile yet or want to enhance your existing profile, here’s a short interview tips encompassing a webinar on LinkedIn profile enhancement by a Senior Technical Recruiter from Microsoft. Learn the nitty-gritty of designing a standout LinkedIn profile that gets seen in the digital world.
https://www.youtube.com/watch?v=WIBOdB9852w
Geetika Kumar: She has been a Technical Recruiter at Microsoft for over two years. She has 15+ years of expertise in full lifecycle technical recruiting with a background in software development.
In this 30-minute webinar, Geetika Kumar will give interview tips and further discuss the important steps to crafting a winning resume that gets results. You’ll get actionable tips from writing professional headlines to optimizing every section of your LinkedIn profile. She’ll also give practical advice on how to land a job faster with a stand-out resume.
In addition, you’ll get a sneak peek at Microsoft’s application process and even internship opportunities for aspiring engineering and data science professionals.
Third and last on the interview tips is learning how you can ace that interview! Attending job interviews is the most daunting task of job hunting for most job seekers. Don’t worry! The best minds from Microsoft will have your back. Here are some free resources packed with interview tips for job seekers to ace their technical and virtual interviews.
https://www.youtube.com/watch?v=8Myx-vy0csM&list=PLfKkNPP95NbuthSnrp2nf3jqhO0gO2wnd&index=6
Daisy Isibor: She was a Senior Software Engineer at Microsoft for more than six years. Now she works as a Technical Program Manager at Meta, formerly Facebook Inc.
Ellen Thorley: She was a University Technical Recruiter for over three years and now works as a Business Manager at Microsoft for two years.
This interview tips consisting of a ten-minute session is a helpful resource for professionals in the field of engineering. You’ll learn what to expect in technical interviews in the first few minutes. Experts will also discuss different types of interview questions and introduce to you an interview technique called the ‘STAR method.’
If you’re an aspiring software engineer, you must finish this very short session. They prepared a mock interview that provided the best techniques for cracking coding questions.
https://www.youtube.com/watch?v=fRozLeshPiA&list=PLfKkNPP95NbuthSnrp2nf3jqhO0gO2wnd&index=4
Kelsea Pullin: She has spent her nine years in Microsoft as a University Recruiter and Account Manager. Now she’s currently employed at Meta as a Technical Recruiter.
Chase Thomas: Before becoming a Principal Software Engineer at Microsoft, he worked with IBM as a Software Engineer for over four years.
Virtual interviews are the new norm in recruitment and talent acquisition. In the past couple of years, about 60% of hiring managers have conducted remote interviews with candidates using video technology. That said, any job seeker should learn how to make a good impression in virtual job interviews.
In this five-minute interview tips and training, Kelsea and Chase will discuss how to prepare before, during, and after your interview. They will also give troubleshooting tips you should take note of for a seamless virtual interview.
If you want to learn more about Microsoft’s best job interview tips and practices, you may check out these free resources:
Do you want to grow your career in a company that prioritizes work-life balance and career growth? Consider applying to KDCI, a leading offshore staffing company in the Philippines!
Our company is expanding and looking for awesome people to join our team. You’ll learn a lot from our industry experts, who have worked with top global brands like Microsoft, Apple, and Canon. We also offer competitive salary packages and flexible work arrangements. Be part of our company, and power the best brands!
Click here to see our latest job openings.
If you run an online business, you're often at the mercy of your Ecommerce website traffic because you need these leads to convert into sales.But as you have experienced, it's not easy attracting quality web visitors and turning them into repeat customers. This is a common problem among online retailers with new Ecommerce websites. Since their websites have low domain authority, it's challenging to rank on search engines and be visible to relevant customers.To increase the number of potential customers who can see your products online, you must know how to drive traffic to your Ecommerce website and that is by adopting an effective Ecommerce traffic generation strategy. Check out these 10 proven Ecommerce traffic generation strategies you can start implementing today to drive more traffic into your website and generate more leads for your sales funnel!
First on the list of Ecommerce traffic generation strategy is optimization. Consumers all across the world use search engines as part of their decision-making process. More than 90% of consumers use search engines for product research and online shopping. In fact, a significant portion of organic traffic is generated by various search engines like Google, Yahoo, and Bing. That said, optimizing your Ecommerce site for SEO is crucial to enhance your visibility among your target audience.To make your site visible to search engines, here are some of the best SEO practices you should follow:
It's crucial to understand that SEO takes a long time to generate results. Content SEO, page speed, mobile friendliness, backlinks, user experience, domain authority, etc., are all critical considerations. If SEO may sound daunting to you, consider hiring an SEO specialist to help drive customers to your website. This initial step of your Ecommerce traffic generation strategy will help you build an optimized online store.
Second on the list of Ecommerce traffic generation is the quality content. Get website traffic from search engines by creating valuable content that answers your customer inquiries. Search Engine Results Pages (SERPS) only display content that is relevant to people. If you want to rank on SERPS, provide content that responds to your audience's search intent.If you're an Ecommerce business owner, focus first on improving your product and category pages with the help of an Ecommerce traffic generation strategy. These are your most useful landing pages from a revenue perspective, both for increasing conversions and providing a rich customer experience.It's quite simple to improve your product and category pages. At the very least, you need to write compelling copy for your product titles and meta descriptions. You should also include key product features in bulleted points that focus on how the product benefits the customer.After optimizing your product and category pages, you can start creating strategic content like blogs and product guides. This Ecommerce traffic generation strategy will help you drive traffic to your Ecommerce site, rank in SERPS, and lead prospects to your key conversion pages.Though you can try to do all of these yourself, many choose to hire an Ecommerce content writer to help generate high-volume content that attracts potential customers.
The main draw that attracts customers to your product on your online store is product images. This is where the third third Ecommerce traffic generation strategy tip comes in. Eye-catching product images readily improve website traffic. When a customer stumbles upon stunning product photos, they are more likely to stick around for the details. To convert prospects into buying customers, your product photos should display relevant information such as size, color, and multiple angles of the product.Customers rely on high-quality product images to decide which product to purchase. Having said that, various factors, like lighting, size, filters, resolution, and more, will significantly affect how marketable your products are. You can read up on the specifics of product photography or hire a product photo editor to help your products stand out from top marketplaces as part of your Ecommerce traffic generation strategy.
Fourth on the list of Ecommerce traffic generation strategy is building a solid social media channels. According to reports, social media is the primary driver of traffic to Ecommerce websites. Regular social media posting with links to your product pages gives you plenty of opportunities for Ecommerce traffic generation and increasing store conversion rates.You may also leverage paid social ads on platforms such as Facebook and Instagram to drive traffic to your online store. In addition, you can opt to join social media forums like Reddit and find users who may be interested in purchasing from your store.If you sell electronics, for instance, you can consider joining groups like r/gadgets or r/consumerelectronics. You're free to ask questions to learn more about your audience and the issues they face. By engaging with highly niched-down communities, you're not only generating web traffic, but you're also getting great ideas for your blog and social media content.Being active on various social media channels can take so much of your valuable time. To focus on your core business functions, many businesses hire a social media manager as part of their Ecommerce traffic generations strategy to help them generate website traffic through social media engagement.
More than half of the world’s population has access to emails. In fact, 4.26 billion global email users have been reported this year; that number is expected to grow more in succeeding years. If you're not using email for your Ecommerce traffic generation, you're missing out on a huge opportunity.Email marketing can increase visitors to your website. The objective of any email marketing campaign is to persuade users to perform the desired action on your website. While receiving online traffic via emails is excellent, it should also boost your ROI. You can only do this by optimizing your landing pages for conversions or attracting targeted traffic through email sequences.In writing emails for marketing, you should have a target audience in mind with a specific problem you want to resolve. For example, the intent of a welcome email may differ from that of a cart abandonment email. Whatever campaign you decide on, your email support team should tailor your content to your target audience and convey the desired message in a subtle and engaging way.
Sixth on the list of the Ecommerce traffic generation strategy is sharing valuable and qaulity content on your YouTube channel. Posting different types of marketing videos on your YouTube channel does more than engage your audience. You can also use it to drive traffic to your online store with the right Ecommerce traffic generation strategy.You may use the About section on your YouTube channel to tell visitors more about your Ecommerce business. Also, you can use it to briefly describe who you are and why they should care about your business while also including a link to your website. Both the description text and the Links section underneath it can contain links to your product pages.You may also discover plenty of opportunities to link to your website in the comments section. Be sure to reply to comments and questions people give about your video. If you already have content on your website that can best address a commenter's concern, feel free to drop that link.There are more ways to utilize YouTube videos to drive quality traffic to your website. You just need to make sure your video editors produce compelling videos that make prospects click on the provided links.
The days of only using desktops and laptops to browse websites are long gone. Today, 92.1% of online users browse the internet using a mobile phone. If your Ecommerce web design is not responsive to all types of devices, you may drive away a lot of potential customers. In this issue, the 7th Ecommerce traffic generation strategy arises.Page responsiveness is one of the ranking factors Google considers when deciding whether or not to rank a website on SERPs. That said, your website should adopt a responsive design.By having a responsive design, your website will adapt to the browser and screen of the visitor's device. This ensures that the browsing experience is never downgraded for users who reach your website via a desktop or a mobile device. Responsive design also entails having the perfect combination of texts and graphics for greater functionality and user experience.If you want to upgrade your Ecommerce web design, consider working with a professional web designer to help you create, customize, and add eye-catching graphics to your web pages.
Today, businesses rely extensively on live chat to communicate with website visitors. Companies that formerly preferred phone customer support and email support are switching to live chat, mainly because there is no waiting time, and it helps with Ecommerce traffic generation.Visitors can use live chats to get prompt answers to their questions by simply entering and submitting a message using a chat button. The live chat inbox is located in the corner of the website, where users can type their questions. When you receive their inquiries, you can send your response immediately, and it reaches the customer in a matter of seconds. As a result, customers will appreciate the prompt response and will increase your repeat purchase rate.Place your live chat beneath the customer's nose to keep them returning to your website. Ensure that your website's chat button is prominently displayed so they can access it immediately. Avoid hiding a live chat link on your website footer or contact page because it will make it less likely for visitors to find your live chat support.You can install live chat software to make this process easier. But it's best to have a live chat support team as part of your Ecommerce traffic generation strategy that can help you have real-time conversations with your customers.
To reassure customers deciding whether to purchase a particular product from a store, businesses display trust signals on websites and at physical points-of-sale in brick-and-mortar shops.Some examples of trust signals you may use as part of your Ecommerce generation strategy on your website are badges, third-party verifications, customer reviews, and testimonials. These trust signals perform the same function—making prospective customers feel confident about doing business with your company.The use and intent of a trust signal may vary depending on your business. For example, if you operate an Ecommerce business, consider signing up for the Verified by Visa program to safeguard credit card transactions. By doing this, you convince your customers that their money is secure and that they will receive what they paid for. As a result, they might come back to your website again, which will grow your website traffic. Once this happens, then your Ecommerce traffic generation strategy effectively materializes.
Last but not the least Ecommerce traffic generation strategy that you can consider and adopt is leveraging the PPC advertising. Pay-per-click (PPC) advertising is an effective Ecommerce traffic generation strategy you should take advantage of. If you've tried all strategies to drive web traffic yet you see zero results; you may opt for PPC to generate targeted traffic more quickly.With PPC, you can purchase an ad position on a search engine results page (SERP). Your advertising can instantly rise to the top of sponsored listings with a strong bid and high-Quality Score, resulting in quick, targeted traffic. The best thing about PPC is that you pay for each click-through rather than just the ad placement. That means you're fully in control of your budget.If it's taking too long for you to climb the organic search rankings, PPC is your best shot. Consider hiring a PPC Specialist in your team as part of your Ecommerce traffic generation strategy to help you implement a campaign for your business that will start driving targeted traffic to your Ecommerce site.
Do you need help in coming up with your Ecommerce traffic generation strategy and start attracting qualified traffic to your online store to increase conversions and sales? Hire a team of professionals in the Philippines highly skilled in Ecommerce traffic generation.KDCI, an Ecommerce outsourcing company in the Philippines, has a roster of Ecommerce experts skilled in the areas of graphic design, web development, digital marketing, and product information management. We help businesses in your industry optimize their Ecommerce website through responsive web design and efficient product data management proven to increase Ecommerce traffic and conversion rates.Click here to learn more about our offshore staffing solutions and start building your Ecommerce offshore team in the Philippines!Contact Us
Following the economic downturn brought by the pandemic, businesses are looking to turn fixed costs into variable costs by establishing shared services and outsourcing to a service provider. One of many companies that started outsourcing to the Philippines is Zoom. The leading video conferencing service provider of the pandemic era outsourced its phone support in 2020 and has managed to triple its headcount in just a year.
Aside from Zoom, there are many more companies with shared service centers that started outsourcing to counter the pandemic’s negative impact on their bottom line.
Learn more about shared services and outsourcing to see how combining these two practices can help maximize your business growth and enhance your operational efficiency.
Shared services refer to an operational model that allows companies to establish a centralized point of service shared across multiple departments. The goal of shared services is to standardize the workflow across various departments.
For example, instead of assigning one IT technician for each department, a company centralizes all IT functions under one IT shared service team which supports multiple departments. By doing this, it streamlines processes, increases productivity, and reduces costs. Imagine there's a bug in your company website. Rather than relying on internal IT technicians with limited knowledge of the company website to come together and resolve the problem, it’s easier to alert a back-office IT team with a fixed standard operating procedure that cuts across all departments to fix the bug.
Not only will the single IT team be more time efficient at resolving the issue, the company will also save on costs by only staffing one team instead of providing IT staff for multiple departments. And because there is only one IT team, they are easily tapped in cases of tech problems and can share best practices amongst themselves, improving both productivity and technical expertise.
There are multiple services that can be shared among the various business units of a company. Here are examples of shared services that companies can standardize and optimize within their organizations:.
Financial activities used by numerous divisions, departments, or branches of the same corporation are consolidated and standardized under one roof as "financial shared services." It helps businesses enhance productivity, provide timely closure of books of accounts, and make system integration simple.
Shared financial services are typically used to manage low-value transactional services such as handling accounts payable, accounts receivable, general ledger, and other data entry-intensive duties. The benefits of this service include cost optimization, standardization, ease of governance, and better control over compliances. In fact, approximately 80% of Fortune 500 companies nowadays employ financial shared service centers.
All activities affecting an employee's complete employment history, from initial recruitment to final payment at separation and submission of retirement documents, are processed under HR/Payroll shared services. Many businesses, particularly major international corporations, use a centralized payroll system to handle their payroll operations. Under this shared HR/Payroll strategy, employers and senior executives have more control over the costs and expenses of their companies. Also, they get better access to organized and secured data used across the organization in a single platform.
Every department has different needs for contemporary digital platforms, and as the organization expands, it becomes more challenging to provide seamless technology services to every department. To fully harness the potential of technology-driven innovation, businesses maintain shared IT services that support multiple departments.
The most common forms of IT shared services are voice network services like call centers and user services like a help desk. Businesses develop IT shared services for their company and classify them under more general, scalable business units like IT operations or security and compliance. It allows for a centralized troubleshooting and information system that helps fix typical issues, recommends features and tools, and recommend best practices to all departments.
When businesses expand beyond their local area, they may require additional warehouses to provide better coverage for their growing customer base. Rather than committing to acquire a new warehouse, inventory management shared services allow businesses to have centralized warehousing.
By combining operations, businesses share the burden of shipping and are able to purchase larger quantities at lower rates from local suppliers. This allows businesses to reduce inbound transport costs.
To increase operational efficiency and save costs, acquisition and procurement executives in various organizations are increasingly considering a shared services operating model. To supply back office services to a broad group of customers across geographies, back office business operations will be consolidated into a single structure. This is a model that is ideal for acquisition and procurement operations.
In fact, procurement shared services have played a critical role in supporting the stability of the supply chain amidst the peak of the pandemic. For example, they helped establish a 3D Print Farm and airfreighted PPE from China to provide more than a million items as mutual aid to more than 40 healthcare organizations.
When a company hires a service provider to handle business processes on its behalf, this practice is known as outsourcing. A BPO company is an example of a service provider that helps other companies with their non-core tasks by offering specialized services.
Companies outsource for a variety of reasons. They outsource specialized talent that isn't already in their organization, or they outsource to improve productivity for time-consuming tasks like customer support and data management. Outsourcing can also help businesses minimize labor costs.
For instance, your business may conclude that outsourcing customer service is more effective than recruiting full-time staff. Your chosen BPO provider will serve as an extension of your business, offering various services, including but not limited to back-office assistance.
Alibaba, which Jack Ma founded in 1999, is one of the companies that have offshored their operations abroad. Jack Ma and his team began outsourcing their web development requirements to the US when there was a shortage of web developers in China. Consequently, they were able to build a long-lasting eCommerce infrastructure and became an established online marketplace.
Most businesses turn to these three outsourcing models: location-based, relationship-based, and pricing-based. It pays to understand their key differences to find the most suitable for your business.
As its name suggests, it focuses on how far away or where your service provider is, as defined by their location. There are five types of location-based outsourcing models that can be distinguished based on this standard.
Onsite outsourcing entails having outsourced staff work alongside your internal employees in your office. This facilitates the speedy integration of temporary recruits into your existing staff and enables easier communication with your management team.
This refers to contracting with a company outside of one's region, especially one close by or in the same continent. For instance, US businesses that outsource to Mexico or Canada engage in nearshoring.
This method of outsourcing involves moving some components of a business to another country. Offshoring occurs when a US-based company, for instance, chooses to establish its remote team in the Philippines to reduce operating expenses.
Contrary to offshoring, this type of outsourcing enables companies to move their operations to a lower-cost area within their country. For instance, a US tech business could "onshore" its customer service by closing a call center in India and building one in California.
This outsourcing approach involves contracting services to multiple vendors. The goal is to maximize the company's efficiency by ensuring that different business processes are sourced to the finest outsourcing service providers.
This outsourcing model concentrates on how a company and its third-party outsourcing vendor handle control and accountability during their agreement. There are three types of relationship-based outsourcing models that businesses can consider.
In this model, a company hires or contracts a set number of staff from a service provider for a fixed duration. The service provider supplies the company with staff as needed or at an agreed-upon fee for the project duration.
With this approach, the client and service provider agree to divide responsibilities by clearly delineating tasks. For example, the client assigns work to their outsourced team and the service provider has a project manager to oversee the team’s progress.
For this setup, companies entrust a third party with the completion of an entire project. After the company provides specific requirements to the service provider, the service provider assembles a team and oversees project completion before handing it over to the company.
Pricing is vital in outsourcing since it defines the value you can expect from your vendor. However, the pricing structure of outsourced services evolves over time. Below are different pricing models in outsourcing you should be familiar with.
This is a method of outsourcing a project to a third party for a fixed price. The price can vary depending on duration and complexity but should be fixed prior to the start of service. Such an arrangement is perfect for small to medium projects since it allows for the detailed definition of project requirements, specifications, and timetables before the project even begins.
This approach bills companies for the money and time spent on the project. This is ideal for projects where more flexibility is needed, and the scope has not yet been fully defined. For lengthy projects with shifting requirements, this works well.
Under this model, employers can hire staff for a predetermined period. Then, following the project's demands, they can hire extra personnel as needed. This arrangement is best suited for businesses that require additional labor for a project but do not want to hire full-time workers to save on costs.
This model combines fixed pricing and time and material models. Any business can use it if they need to finish a project by a specific date but don't have any particular project requirements.
Under this approach, companies pay for the resources they use. The pricing strategy is more equitable. Instead of just paying for platform access or future service consumption, companies pay for actual usage.
In this arrangement, companies provide the service provider a portion of their earnings after the parties work together to achieve mutually beneficial business objectives like raising the company's bottom line. Prior to entering a profit-sharing agreement, companies and service providers define the terms and conditions for profit sharing such as the value increase in sales and percentage of earnings to be granted should said results be accomplished.
In this arrangement, companies give service providers a bonus for exceeding the service level agreements stated in the contract. This method places greater importance on staff performance rather than on achieving organizational goals. For instance, if a team of agents maintains a high level of customer satisfaction, a client might award them with bonuses.
With this pricing structure, the company and the service provider collaborate and co-fund a project. The client and service provider share the existing and potential threats of the project. In return, the client also shared a percentage of the benefits with the service provider for a predetermined duration.
Comparison Shared Services Outsourcing
Cost-effectiveness (Winner: Outsourcing) - Businesses are required to invest in their in-house team long term by providing them with training and a competitive benefits package. Businesses can save on their operational costs by having their service provider cover their recruitment, training, facilities, and equipment.
Work Culture (Winner: Shared Services) - Businesses have full control of the values and culture of their internal teams. Businesses are open to multiple work cultures and may encounter cultural gaps and language barriers.
Scalability (Winner: Outsourcing) - Businesses have little to no scalability as in-house staff required to scale their operations may be limited. Businesses can request additional staff from a service provider during peak seasons and can scale down during normal operations.
Quality Assurance (Winner: Shared Services) - Businesses have full control of their quality assurance and can tailor their processes according to their internal standards. Businesses can reduce internal work and give up control over their quality assurance to a trusted service provider.
Both shared services and outsourcing aim to reduce costs, streamline processes, and optimize productivity in organizations. However, the two strategies vary when it comes to how well they save on costs, boost work culture, improve work quality, and scale companies.
Check out a side-by-side comparison of shared services and outsourcing to help you decide which strategy will work best for your business.
Outsourcing has been a standard procedure for many businesses seeking to save on costs. By outsourcing, you can take advantage of a service provider's technology, systems, and working space. For example, instead of hiring a full-time graphic designer, you may opt to outsource your graphic design needs and receive it at a fast turnaround time. With a fixed price for each project, you can access their industry-leading tools, QA processes, and multifunctional expertise.
Meanwhile, having shared services requires a long-term investment. Since you're building an in-house team, you must invest in their growth and retain great employees. You need to provide them with training, and equipment, not to mention, a competitive benefits package that will help you retain your employees.
Outsourcing could be the best cost-cutting measure for you if you have short-term projects and need a specialization outside of your organization. You can save up to 70% on your labor costs by outsourcing to low-cost countries like the Philippines. However, go for shared services if you're building your internal talent pipeline. This will help you develop a workforce that is steadfast to your company's mission and values.
Positive work culture is what drives engagement, job satisfaction, and good results from a team. If you want to maintain a holistic work culture, then it’s important to hire employees and maintain a shared service system.
In shared services, you hire and train your own employees so you control the values of the company and their work environment. With a consistent work culture, it is easier to attract and retain talent.
Conversely, the work culture in outsourcing is more diverse. Employees adapt their company or team’s work culture. And when you choose to move a part of your operations outside of your own company, you open yourself to multiple work cultures beyond your control. As a result, cultural gaps, language barriers, and differing time zones may affect project delivery. One way to mitigate this problem is to outsource to a country with a strong cultural compatibility with yours, and who can work adjacent to your schedule.
Business peak seasons bring a surge in customer demand. When inquiries and sales are skyrocketing, the need to hire additional staff also rises. Hence, scalability is a key consideration for most businesses.
In terms of scalability, outsourcing works well for scaling up and down. If you wish to scale up your operations, outsourcing will provide you with backup staff; and if you wish to scale down your operations, your vendor can reduce your staff for you to save on labor costs.
Shared services are not as scalable as outsourcing. To scale up, a company must look for suitable talent when there's a new role to fill. The process of sourcing talent is laborious and costly. Meanwhile, reducing staff positions requires downsizing which can demoralize
Bigger revenue results from high-quality work. While both shared services and outsourcing can guarantee high-quality output, the difference between the two lies in how much control you wish to have over your quality standards.
Because shared services allow you to train employees in-house, you have full control of your quality standards and your QA processes. Though shared services require more time and investment, they allow you to develop standards and procedures tailored to your business needs.
Also, because quality standards may require compliance with certain requirements, shared services may offer better responsiveness as everyone is under the same company and are likely to have more seamless communication.
On the other hand, outsourcing offers more limited control when it comes to quality assurance. When you outsource and ask a service provider to take over some of your business processes, you reduce your internal work but you also give up control.
In outsourcing, the service provider uses the best technologies and best practices to deliver on their promise of quality service. This likely involves management and processes that differ from your internal standards. To help bridge this gap in quality standards, you should work with outsourcing companies who can adapt to your company culture, understand your business needs, and communicate well with you. This is critical in developing a streamlined process that can fully integrate into your business.
In essence, shared services act as internal support that keeps your business processes and systems intact and accessible to all key stakeholders. On the other hand, outsourcing serves as external support that improves these existing processes and procedures within an organization.
Businesses that have remained agile amidst market changes have combined these two approaches. While keeping their shared services center organized, they sought help externally to add expertise and improve efficiency. As a result, they were able to maximize their ROI and accelerate their digital transformation.
Build the perfect extension of your in-house team and outsource to the Philippines! The Philippines is one of the world’s top outsourcing destinations because of Filipinos’ superior English proficiency, world-renowned hospitality, and strong affinity to Western culture.
At KDCI, we've helped hundreds of online merchants become successful in top marketplaces like Amazon and eBay through our reliable and trustworthy outsourcing solutions. As an emerging leader in the Ecommerce outsourcing industry, we offer scalable offshore staffing services ranging from finance, marketing, customer support, back-office, and web development.
Learn more about offshoring your team to the Philippines, contact us today!
BPO vs KPO — these terms are often compared in terms of their scope of support, processes, and degree of complexity. But what sets them apart from each other? Most importantly, how will you know if your business needs BPO support or KPO support? Let's find out by highlighting the critical differences in this blog post.
You've probably heard of BPO before. Certainly, when you hear it, you might think of customer service operations. However, customer service is only a minor service under BPO. Let's learn more about the BPO industry and the services you may want to outsource in the future.
Business process outsourcing (BPO) is simply the practice of hiring a third-party service provider to perform a critical business function or task. Meanwhile, a BPO company is a company that provides specialized services to businesses to perform their non-core activities.
For example, your company may decide that hiring customer support from another company is more efficient than hiring full-time employees. The BPO company you hire will act as an extension of your company, providing a wide range of services, including but not limited to back-office support.
When moving your operations externally, it's crucial to consider the following for a successful outsourcing venture:
Most businesses turn to these three types of BPO: nearshoring, offshoring, and onshoring. While they all refer to paying a service provider to do work for your company, it's important to know their main differences.
It refers to the practice of outsourcing to a third-party company located in a different geographic location, preferably nearby or on the same continent. For example, companies in the United States that outsource to Canada or Mexico practice nearshoring.
It is an approach to outsourcing in which certain parts of a company are relocated to another country. An example of offshoring is when a company based in the US decides to build its marketing team in the Philippines to cut operational costs.
Unlike offshoring, this type of outsourcing enables businesses to relocate their operations to a lower-cost location within the country. For example, a US tech company could "onshore" their customer support by closing a call center in India and opening one in Tennessee.
It refers to the practice of outsourcing to a third-party company located in a different geographic location, preferably nearby or on the same continent. For example, companies in the United States that outsource to Canada or Mexico practice nearshoring.
The BPO industry has a long list of services you can choose from. To sum up, these are some critical functions you should outsource as you grow your business:.
Back-office support roles are not directly related to customer service, but they improve customer experience. This service encompasses a variety of tasks such as admin support, data management, and record maintenance. Here at KDCI, we offer the following back-office support services:
It's a service that gives businesses access to a full accounting department. In general, it handles your daily transaction coding, accounts payable, accounts receivable, payroll, and management financial reporting with consultation and planning. KDCI has been providing the following finance and accounting services to our valued clients:
This service employs a variety of innovative channels to resolve customer issues promptly. In addition, it offers multichannel and omnichannel contact center services. Let's go over their main differences to grasp their customer service roles better.
Multichannel contact center services let customers interact with agents over multiple channels such as phone, email, or live chat.
Meanwhile, omnichannel contact center services cover the entire client journey. It functions on all conceivable channels, just like a multichannel contact center, but it has more advantages.
The services in a multichannel contact center do not overlap, resulting in gaps in overall operations. As a result, agents must frequently re-enter data and repeat issues while switching between channels. This isn't wholly a drawback because some processes, such as data management and financial services, would benefit from having their own workflow.
On the other hand, omnichannel means that all information is shared across many platforms. This enables agents from several channels to collaborate to resolve customer issues quickly.
It refers to a service designed to handle customer inquiries, usually relating to a company's products or services. This service has two different types: inbound call centers and outbound call centers.
An inbound call center service receives incoming calls from customers. Unlike outbound call center services, which are focused on sales, this sort of call center is focused on taking incoming customer phone calls.
While inbound call center services prioritize customer service, outbound call center services give businesses outgoing sales and marketing functions to generate leads and sales.
Outbound call center services aim to contact as many potential or existing customers as possible and sell or market a product or service within a specific time limit. Outbound agents call prospective customers to uncover greater upsell and cross-sell chances.
In general, this service provides a wide range of information technology roles businesses require. It encompasses services such as infrastructure, maintenance, support, and software development and programming. Below are some of the frequently outsourced IT functions:
This type of BPO service provides healthcare providers with intelligent health operations. Here, service providers remotely manage complex clinical workflows.
Healthcare facilities and hospitals can focus on their core competencies by outsourcing non-core tasks like medical billing and transcription. Below are some examples of in-demand healthcare BPO services:
Legal BPO refers to services that a law firm or corporation outsources to obtain information-driven legal knowledge relevant to the overall litigation process.
Rather than using dedicated internal resources, discrete legal services are outsourced to outside firms, local lawyers, or paralegals. Some of the offshore legal professional roles that law firms may hire are listed below:
Knowledge Process Outsourcing (KPO) has been around for a long time. However, it does not receive nearly as much attention as BPO. They are, in fact, interconnected, and their differences are not as stark as you might think. Get to know more about KPO and determine if this is what your business needs today.
KPO is another type of outsourcing in which knowledge and information functions are outsourced to third-party service providers. KPO intends to provide a more focused set of expert services in areas such as research, marketing, and data analytics.
To sum up, KPO hires highly trained and professionally qualified individuals. Meanwhile, BPOs hire people with simply a high school diploma, good communication skills, and a basic understanding of computers.
Again, KPO is a subset of BPO. That means it is nothing but an extended version of BPO. While BPO focuses on the organization's low-level procedures and peripheral operations, KPO focuses on knowledge, information, and high-level processes.
Businesses that require in-depth knowledge, judgment, and subject matter expertise in their domain can choose KPO services. Services that rely on specialist expertise are stated as follows.
Businesses can use this service to understand better their assets and what they want them to accomplish for them in the future. A financial consultant, for example, can propose the sort of retirement account to use, suggest specific investments, and answer concerns about how much to save if you want to prepare for retirement but aren't sure how.
This service assists businesses in improving their performance by providing expert guidance on how to handle challenges and expand.
In simple terms, this service provides clients with an audit of current procedures, improvement recommendations, and an execution plan. For example, they might be hired by a company to advise top management on a specific project or the company's overall structure and operations.
An organization may choose to outsource if the research involves a specific experiment that cannot be carried out in-house. They will not only have access to advanced technologies. They can also save money on research-related facilities and equipment.
Here, businesses can entrust their data to a service provider in exchange for intelligent reporting. At the same time, the service provider manages infrastructure, data management, and data analysis.
This service encompasses all parts of design services, including print, graphics, web design, motion graphics, and content production. Your business should outsource this service to get a brand new perspective on your branding and marketing strategy.
If you're still on the fence about outsourcing either of these two, you need to understand what your business needs first.
Do you seek support with your non-core business tasks so that you can concentrate on your core functions? If yes, you may need to outsource services such as customer service and technical support under BPO.
Do you require a specialist's in-depth knowledge to solve complex business issues? If yes, you'll need KPO services to handle more specialized, analytical, and knowledge-based tasks.
If you want to inquire more about KPO services, such as creative design and marketing, KDCI is ready to walk you through. Do you want to learn more about our services? Then, contact us today to get your FREE consultation with one of our experts.
As we pay homage to the most inspiring women of our generation, KDCI launched a Mother’s Day Photo Essay Contest inspired by the theme “Moments with Mom.”The submission of entries ran from April 22 to May 6, 2022, with the goal of encouraging all KDCI employees to share their adorable mother-child moments.The said event captured some of the tear-jerking milestones between a Mom and a child. Also, it provided an outlet for everyone to express their love and appreciation for their best Moms in the world.Last June 3, three lucky employees emerged as winners and took home prizes worth of gift certificates. Let’s have a closer look at the winning entries of this year’s “Moments with Mom” Photo Essay Contest.
Moments with Mom - 1st place, Clark Esperanza
My mother went abroad to work when I was still in elementary school. I didn’t cry when we took her to the airport. Being the youngest among my siblings, I still had no grasp of the idea that my mother would spend years working away from us – her family. After that day, I walked through moving up and awarding ceremonies, with my dad, uncle, or another relative, who would present me my medals or certificates wherein other classmates would have their mother (and father) by their side, most of the time. She would send money for me and my family so we could eat somewhere special. For me, this was how it worked, my mom was working far away to provide for us.Academic milestones, achievements, and medals displayed on the wall are reminders of the many instances my mom would miss these events. Personal conversations were converted into Skype calls and Messenger video chats. It was our thing every Sunday and it would make me happy, albeit a little confused. That was my mom on the computer screen, and always, I would ask her when she will come home. And always, without falter, she’ll always answer, “Soon, anak.”This photo is a core memory of me and my mom. A rare occasion when she came home during my high school graduation. It felt surreal to have your mother beside you, and the reason why I tried to excel in academics. I even feel silly writing this, talking about how each moment with my mom I don’t take for granted as it is rare. She still works abroad as an OFW to help our family and here I am years after college, now working in KDCI. And I can’t wait to tell her, “Mom, it’s time to come home.”
Moments with Mom - 2nd place, Karla Fabon
A child's life becomes different when a mother passes away. However, there's a saying that when someone bids you goodbye, another person will enter your life. Actually, my grandmother has always been the scenario in my life. From changing diapers to giving advice on a long-distance call when I was studying abroad. We were reunited when my mom was suffering from cancer. I have been taking care of her for 7 years now since my mom died. She's 90 years old. Despite our age and cultural differences, she never stopped playing her role as a mother. Her brain is still sharp like a sword even though she's turning into a fragile crystal. Inevitably, we still have our mother-daughter. missions. I am glad that she's still beside me because I could share the dreams and she has been witnessing my achieved goals that I wanted to share with my mom.
Moments with Mom - 3rd place, Sharilyn Deseo
As me and my family are living outside the Philippines before, these are just a few of the moments I have with my mother. Great fun adventures and memories that will forever be cherished. We want back 2019, then the pandemic happened. Two years of not seeing each other, although just one bus ride away! The photo at the bottom was when she can finally visit. Brought food and a whole lot of stuff! What a start of a new year! And this year’s Mother’s Day, we are the ones who will visit her! Hope I can share the lovely photos with you all next year. Until then!
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Did you know the most effective way of increasing eCommerce sales? It's neither building a perfect product nor dancing on Tiktok to rake in millions of sales. The answer lies in your efforts to reduce shopping cart abandonment.Last year, shopping cart abandonment cost $4 trillion in lost revenue across all industries. If you want to avoid losing a significant amount of money due to checkout cart abandonment, read this article all the way to the end.
Shopping cart abandonment happens when customers add items to their cart but leave the eCommerce store without making a purchase. Businesses lose billions of dollars each year due to cart abandonment. The average rate of cart abandonment is about 88%. This means that just 120 customers out of 1000 who add things to their digital shopping basket convert.More than lost money is at stake when a customer abandons a shopping cart. It can have a range of different impacts on your eCommerce store. In fact, your business is vulnerable to lower customer lifetime value and greater customer acquisition expenditures.So, are you ready to resolve the biggest dilemma for all eCommerce business owners? Then, take note of these actionable tips on how to decrease cart abandonment rates effectively.
More often than not, shopping cart abandonment happens because of a lack of payment choices on a website. According to a recent study of cart abandonment reasons, 9% of US online consumers abandoned a cart in the last three months due to a lack of payment options. If your business's payment options are still confined to Credit Cards and Debit Cards, it's time to mix up. Many users are already familiar with other online payment platforms such as shopping apps or digital wallets. To dissuade clients from going elsewhere, it's in your best advantage to include as many popular payment options as possible on your website. Giving people many payment options is a great approach to reduce shopping cart abandonment immediately. Here are some of the different payment methods you should provide your online customers.
Making purchases online is simple and convenient with these methods. Both offer greater spending management and real-time purchase tracking than any other method.
When using PayPal, customers get added security and protection against fraud. If they pay for something with PayPal and it turns out to be a scam, PayPal can assist them in recovering their money.
Customers who use Google Pay to make online purchases aren't redirected to a third-party site; instead, they stay in your checkout flow throughout the transaction.
The use of Amazon Pay eliminates the need for customers to pull out their credit cards and enter payment information to finish a purchase. The service removes unnecessary friction from the checkout process by eliminating the need to set up accounts on various websites.
This online payment processing platform makes accepting online payments simple. In addition, it has over a hundred thousand businesses registered. Consumers nowadays have a variety of options for accessing and spending their money. Therefore, you will make customers feel more at ease during the checkout process if you give them the option of selecting the method that feels the most practical to them.
A customer may quit a store for a variety of reasons. On the one hand, they could be unable to locate the product they wanted. On the other hand, your store might not have the products they're looking for. Whatever the case may be, you may require a powerful weapon such as an exit-intent popup to reduce abandoned carts. But, what is an exit-intent popup? And how does it work? When a visitor chooses to leave a website, an exit-intent notification shows on their screen. Exit-intent popups detect when visitors are about to leave a site and entice them to stay by presenting tempting offers. The exit-intent technology monitors visitors' mouse movements and triggers the popup when it detects that they are approaching the exit button. When visitors move their cursor outside of a website's frame/boundaries, an exit popup containing offers such as discounts or coupon codes appears. Moreover, it's vital to notice that offers aren't always displayed in an exit popup. You can personalize it according to your objectives, such as what actions you want your customers to take after seeing it or what outcomes you want to attain. To build exit popups successfully, there are three crucial guidelines to follow. To begin, make sure it's visually appealing and built in a way that won't irritate users. Second, you must include them alongside a discount, a coupon, or other information on your product and checkout pages. Finally, use it to collect visitor feedback and get suggestions on what to improve on your product.
Providing guest checkout in your online store is one approach for encouraging customers to complete their purchases. Guest checkout allows users to check out as a guest. The advantage is that customers can purchase products without registering or logging in to an account. As a result, businesses don't retain their data entered throughout the checkout process. This may be an essential option for many customers to feel comfortable making their purchases. Also, it saves them time by expediting the first-time purchase procedure, allowing you to convert them more quickly. Furthermore, according to one study, 24% of customers who are required to create an account during the checkout process are more likely to abandon their carts. More importantly, consumers dislike filling out all of the information required to create an account. So let customers enjoy shopping while providing them convenience with a guest checkout option. Additionally, guest checkout accelerates the purchasing procedure. How? It enables customers to enter their email addresses and proceed directly to the checkout page. As a result, they can begin filling out address and payment information sooner, making the process less time-consuming.
Concerns regarding payment security are among the most common reasons for shopping cart abandonment. Customers are generally hesitant to buy from enterprises they don't know much about, no matter how awesome the product seems. This is where trust badges come in handy on how to avoid cart abandonment. They're an excellent tactic to show your customers that your company is reputable and that their data is safe with you. To address data security issues, many businesses include trust badges in their eCommerce store. A trust badge is a logo shown on a website to indicate that a brand is reputable and trustworthy. They're also known as site seals or trust seals. If you've ever shopped online, you're probably aware of those small credit card symbols at the checkout, which serve as a basic reassurance to develop customer trust. Accepted payment badges are among the many different types of trust badges available. With just a few logos, you can increase the level of trust in your website by having Mastercard, Visa, American Express, and PayPal badges as payment options. To sum up, accepted payment badges inform your customers that you accept those specific payment methods. Also, you adhere to the security criteria of those payment providers. A trust badge can be placed anywhere on your website. For example, it might appear on your homepage, site footer, and product pages. However, for most businesses, the checkout page is the most critical spot to display a trust badge. You want users to see that stamp of confidence right when deciding whether it's secure to enter credit card information.
An abandoned shopping cart does not always imply a 'lost sale.' According to a business insider report, you're likely to make three-fourths of shoppers who have abandoned shopping carts return. You can do it by sending them abandoned cart emails. Abandoned cart emails are follow-up messages sent to customers who cannot finish their checkout process. This type of email brings customers back to the website, prompting them to complete the purchase they were about to make. They usually contain a pleasant greeting along with images or descriptions of the items left in the cart. One of the most effective strategies to retrieve online sales and reduce shopping cart abandonment is to send abandoned cart emails. Users open 44.1% of abandoned cart emails, according to SaleCycle data on 500 of the world's best businesses. More importantly, nearly a third of abandoned cart email clicks (29.9%) result in a recovered cart. What are the advantages of sending abandoned cart emails? Certainly, they're all automated. You may even create a series of automated abandoned cart emails that will send out on their own and bring you back a significant amount of cash that would have otherwise been lost. An abandoned cart email is frequently issued within an hour of the cart being left. If possible, your email marketing team should also send a second and third email. Sending a second email one day after abandonment and a third email three days after abandonment will result in the greatest conversions. It's critical to get the email accounts of your customers as soon as possible. Without it, you won't be able to remind them to complete their purchase.
More likely than not, it will take you some time to reduce shopping cart abandonment rates. Working with the right team, however, can speed up the process. Consider hiring an eCommerce service provider to help you. You may benefit from their proven strategies on what to do with abandoned shopping carts. Our company, KDCI, is one of the leaders in eCommerce outsourcing in the Philippines. We employ only the best professionals to launch and manage your online business. From building an eCommerce store to designing, optimizing, and marketing your website, we're the right partner that can get the job done right!Are you interested to know more about our services? Then, click the button below and start your FREE consultation with one of our client success managers today! Contact Us
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