Some businesses that operate online struggle to increase their conversation rates for a simple reason—having a poor user experience (UX) design. They thought a well-designed website can stand alone and attract the right customers. Hence, they overlook the most important aspect of user experience and that’s usability and functionality.To improve user experience that drives repeat business, companies have started outsourcing their UX design needs to service providers. It resulted in increased conversion rates and larger order volumes. Should you hire a UX designer too? Read on to learn more about UX designers and how they bring value to your business and your customer base.
What is a UX designer?
A UX (user experience) designer is a professional who is responsible for designing and improving the usability and accessibility provided in the interaction between a user and a product. This includes the design of websites, applications, and software, as well as physical products such as appliances and vehicles.
The role of a UX designer is to ensure that a product is intuitive and easy to use, while also being visually appealing. This involves conducting user research, prototyping, and testing to gather feedback and iterate on the design. UX designers work closely with product managers, developers, and other designers to create a cohesive experience for the user.Some specific responsibilities of a UX designer may include:
- Conducting user research to gather insights about the needs and behaviors of the target audience
- Creating wireframes, prototypes, and high-fidelity mockups to communicate design ideas
- Collaborating with cross-functional teams to define and implement innovative design solutions
- Testing and iterating on designs to ensure they are effective and intuitive
- Creating user flows, journey maps, and other design artifacts to document the design process and rationale
- Ensuring that the product is accessible and meets the needs of diverse users
- Staying up to date with current design trends and best practices.
To sum up, the role of a UX designer is to create a seamless and enjoyable experience for the user, and to ensure that the product meets their needs and expectations.
How much does it cost to hire a UX designer?
The cost of hiring a UX designer can vary widely depending on a number of factors, including the designer's level of experience, their specific skills and expertise, and the overall demand for UX design services in the location where they are based.According to data from Glassdoor, the average annual salary for a UX designer in the United States is $95,576 as of December 2022. However, this figure can vary significantly depending on the designer's location, level of experience, and other factors. Some UX designers in the United States may earn significantly more or less than this average salary, depending on their skills and the specific projects they are working on.In addition to the designer's salary, there may also be other costs associated with hiring a UX designer in the United States, such as benefits, taxes, and other overhead expenses. Hiring a UX designer is considered expensive. With this reason, companies in the US choose to hire in the Philippines.
Why should you hire a UX designer?
There are several benefits to hiring a UX designer for your business:
Improved user experience
A UX designer focuses on improving the overall user experience of a product or service. This can lead to increased customer satisfaction and loyalty.
Increased efficiency and productivity
A well-designed product or service can help users accomplish their goals more quickly and easily, leading to increased efficiency and productivity.
Increased conversions and sales
When you hire a UX designer, you can increase your conversions and sales by making it easy for users to find what they are looking for and take the desired action.
Improved brand reputation
A positive user experience can help to improve the reputation of a brand, leading to increased customer trust and loyalty.
Cost savings
A UX designer can help to identify and eliminate unnecessary features or design elements, leading to cost savings in development and maintenance.
Competitive advantage
A strong UX design can give a business a competitive advantage over its rivals, as customers are more likely to choose products or services that are easy to use and provide a good user experience.
Should you hire an in-house UX designer or outsource it to a service provider?
There are pros and cons to both hiring an in-house UX designer and outsourcing the work to a service provider. Here are a few things to consider when deciding which option is best for your business:
Cost
Outsourcing can often be more cost-effective than hiring an in-house UX designer, especially if you only need design work on a project-by-project basis. However, if you have a lot of ongoing design needs, it may be more cost-effective to hire a UX designer in-house.
Control
When you hire an in-house UX designer it gives you more control over the design process, as the designer will be working directly for your company and will be able to understand your brand and design needs more intimately. On the other hand, outsourcing gives you access to a wider range of design talent, but you may have less control over the design process.
Timing
If you have an urgent design need, outsourcing UX design services may be a good option as you can often get started on a project more quickly than if you were hiring an in-house UX designer. However, if you have ongoing design needs, an in-house UX designer may be more efficient as they will already be familiar with your company and design style.
Quality
Both in-house UX designers and outsourced UX designers can produce high-quality work, but it's important to carefully review portfolios and conduct interviews to ensure that you're working with someone who has the skills and experience to meet your needs.Ultimately, the decision to hire a UX designer in-house or outsource the work will depend on your specific business needs and resources. It may be helpful to weigh the pros and cons of each option and consider factors such as cost, timing, and quality to determine the best fit for your company.
Outsource Your UX Design Needs to KDCI
KDCI offers offshore staffing solutions to cater to your high-volume UX designs. Our UX design services are focused on usability, visual aesthetics, and functionality. We can ensure that your audience has the best experience possible, compelling them to take action on your website.We offer faster turnaround times on most design projects allowing you to rapidly increase your operational efficiency. Our top-notch designers have worked with renown global brands like Apple, Canon, and Dell. That means your UX design needs are held at the highest possible standards powered by industry-leading tools.Click the button below and get a FREE consultation with one of our outsourcing experts today!Contact Us
