Job Overview
KDCI Outsourcing is seeking an experienced Director for Marketing to join our team. The successful candidate will be responsible for leading the marketing strategy and execution for the company, as well as managing a team of marketing professionals. This individual will work closely with cross-functional teams to develop and execute marketing initiatives that support the company's growth objectives.
Responsibilities
- Develop and execute marketing strategies that support KDCI Outsourcing's growth objectives.
- Manage a team of marketing professionals and provide guidance on marketing best practices.
- Develop and manage marketing budgets and ensure all activities are within budget.
- Conduct market research and stay up-to-date with industry trends to identify new opportunities for growth.
- Develop and implement digital marketing paid Ad campaigns on Google, Bing, LinkedIn, and other platforms.
- Analyze marketing data and metrics to evaluate the effectiveness of campaigns and adjust strategies as needed.
- Responsible for annual, quarterly and monthly marketing strategy, marketing objectives and campaign-execution planning according to business goals, presented to the Management Team for approval.
- Work closely with cross-functional teams to develop and execute integrated marketing campaigns.
- Develop and manage the company's brand and ensure consistency across all marketing channels.
- Develop and manage content marketing strategies that support lead generation and brand awareness.
- Analyze and report on the effectiveness of marketing campaigns and adjust strategies as needed.
Requirements
- Bachelor’s degree in marketing or a related field; master’s degree preferred.
- 8+ years of experience in marketing, with at least 5 years in a leadership role.
- Experience in B2B marketing, preferably in the outsourcing industry.
- Strong project management skills and the ability to manage multiple projects simultaneously.
- Strong analytical skills and experience using data to inform marketing decisions.
- Excellent communication and interpersonal skills.
- Experience managing a team of marketing professionals.
- Strong knowledge of digital marketing channels and best practices.
- Experience with marketing automation tools, such as Hubspot, Marketo, or Pardot.
- Candidate must be willing to work on a shifting schedule.
- Candidate must be amenable to work on Hybrid set-up.
- Candidate must be willing to work in Ortigas, Pasig for On-site duties.
Snapshot
Employment Type: Work 3 days in Ortigas office / 2 days remote
Department: Marketing & Content Creation
Work Schedule: 5-day work week, shifting schedule (day, mid, night)
Employment Code: 10.28.24.B